Job Details

A company is looking for a Retail Media Strategist (Walmart Connect) - Freelance Contractor.Key ResponsibilitiesDefine and execute the Walmart Connect channel strategy, including campaign structure and budget allocationOwn hands-on execution of Walmart Connect campaigns, optimizing performance against key KPIsCollaborate with cross-functional teams to ensure integrated campaign execution and act as the internal subject matter expertRequired Qualifications3+ years of experience in paid media, specifically in retail media networks (Walmart Connect preferred)Proven track record of hands-on campaign optimization and executionStrong understanding of retail media KPIs and optimization leversExperience creating playbooks and training materials for internal teamsAbility to operate effectively in a fast-paced, ambiguous environment